Common Craft Blog
Why Apple Employees Will Blog in Revolt
By leelefever on July 14, 2004 - 10:31am
Micro Persuasion: Why Apple Employees Will Blog in Revolt
Steve Rubel thinks Apple is keeping employees from blogging, and it's a strategy that won't last.
For once, Apple needs to follow Microsoft's lead by quickly letting their employees blog. Corporate transparency can't be stopped. Apple, rekindle your revolutionary spirit, loosen your grip and let your employees blog - even if it's just a preemptive move. If you don't, this will only harm your brand over the long haul.
In a perfect world, you'd think that employees could blog *and* keep secrets and maintain the mystique- maybe even build on it.
Btw, I think Surfin' Safari is an Apple employee's blog.
Thanks to Anthony for the pointers.
Why Apple Employees Will Blog in Revolt
I think Surfin' Safari is an Apple employee's blog, too. Note this comment from a recent post:
For whatever reason, he (and others) are equating a beta release of Tiger with a shipping release of Tiger. Until Apple actually ships Tiger, then we have not yet extended HTML. What you see in the Tiger beta is a proposal. The syntax of these tags is not frozen, as is evidenced by the fact that I'm willing to move them into a completely different namespace!
Emphasis mine.