You've found all 3 posts in the advertising category.

How to Stop Receiving Phone Books and Yellow Pages

leelefever

By leelefever on August 16, 2007 - 5:08pm

62 Comments

You've likely seen it before, you come home to find a bag of useless phonebooks on your porch. I realized recently that I haven't used a phonebook or yellowpages in years - I take them straight to recycling. They are dinosaurs.

This got me thinking - shouldn't I be able to opt-out of automatic delivery? Wouldn't there be a significant impact if everyone stopped receiving phonebooks and yellow pages? Apparently the major players pumped out 540 million directories this year.

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Plenty of Fish and Dating Site Disruption

leelefever

By leelefever on June 11, 2007 - 10:03pm

57 Comments

If you haven't heard about Markus Frind and his dating site at plentyoffish.com, you will.

Markus is singlehandedly disrupting the dating site industry by offering a free alternative to pay-to-play sites like match.com. What makes his story so interesting is that he is the site's only employee - he runs the whole site from his Vancouver, Canada apartment and makes millions of dollars from Google ad revenue.

Here are some of the basic facts from a recent Wall Street Journal story (via: online personal watch):

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Google's Target Marketing

leelefever

By leelefever on July 13, 2004 - 7:55am

2 Comments

Categories:

For those of you not in Silicon Valley (like me), this is a billboard is part of a hiring strategy that Google is using to find "only the smartest engineers".

Billboard_1.jpg

Google Blog

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