By leelefever on April 30, 2008 - 8:59pm.
Apparently, May 1st is RSS Awareness Day!
By leelefever on April 16, 2008 - 9:23am.
A couple of weeks ago, we announced The Common Craft Store. It was a pretty soft roll-out, but was a huge moment for us. Not only did it mark the end of a lot of preparation, but a new business model. So far, so good. Plus, the more-ready-for-prime-time Store will soon be coming to an Internet near you.
A big part of preparing to open the Store was making new versions of each video in both Windows (.wmv) and Mac (.mov) formats. This gave us a chance to make improvements across the library - especially to our first few videos, which has sound and color issues.
By leelefever on January 23, 2008 - 10:29am.
I remember the exact moment when it first became apparent to me that there was such a thing as an explanation problem. I was at a small conference on Silicon Valley in early 2004. There was a CEO of a start up there and during his talk, he mentioned RSS. Someone raised their hand and asked the question "What is RSS?"

This CEO's responses to the question, and I'm not kidding, was "RSS is an XML-based content syndication format." As you might expect, this was met with a look of bewilderment.
By leelefever on July 27, 2007 - 4:28pm.
Check this out... someone uploaded a bullshit version of our RSS in Plain English video to YouTube with a crappy ad on it.

I would love it if you could help me rectify this situation by reporting it to YouTube as inappropriate and/or leaving a comment on the video about it being a fake.
By leelefever on June 26, 2007 - 11:52am.
Perhaps some of you may be thinking "Why did Lee make such a big deal about adding del.icio.us bookmarks to his RSS feed and then stop bookmarking completely?"
The answer is that I've been scared to. At some point a few weeks ago, Feedburner's Linksplicer (the tool that adds the bookmarks to the RSS feed) added some goofy characters to the feed and made it invalid - broken in a minor way.
If finally got this fixed (thanks to Feedburner's responsive support folks) and now I'm a little gun-shy. The bookmarked items will come back soon, I just want to make sure my feed stays valid along the way. We all need more validation, right?
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By leelefever on May 28, 2007 - 1:54pm.
The Verdict: Exceeded Expectations
You're going to have to forgive me, I'm about to spew all sorts of facts and figures while at the same time stroking my ego. I fear that it will sound like bragging , but we were completely blown away by the success of the RSS in Plain English Video and I want to share.
The video was posted on April 23rd, 2007. Today is May 28th and in just over a month the video has been...
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By leelefever on May 10, 2007 - 8:56pm.
Dear Common Craft reader, I want to know your thoughts. Just recently, I added del.icio.us bookmarks to this blog's RSS feed. If you're an RSS subscriber, you've seen the once-daily digest of my recent bookmarks (which also appear on our zeitgeist page).
Presumably, you subscribed (or visit occasionally) expecting some consistency in the form of community-related content. While the blog posts will continue to be (mostly) on-topic, I'm considering loosening the restrains on my bookmarking and perhaps veering wildly off-topic.
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By leelefever on April 29, 2007 - 8:42pm.
As we had hoped, the RSS in Plain English video has been a learning experience. One important lesson has been a better recognition of the needs of non-English speakers and the hearing impaired when it comes to video.
We want the video to be useful for everyone. Thankfully, (sorry I can't remember who) Darran pointed me to the Rocketboom episode where they reveal how they are using a service called DotSub to add user-generated subtitles in multiple languages to their videos. How cool.
By leelefever on April 27, 2007 - 10:30am.
Wow. That was fun. It appears that the RSS in Plain English Video is still making it's way around the Web, but the major buzz has subsided and we're ready to move on here at Common Craft. Before we do, I wanted to address some of the things that came up recently.
First, credit where credit is due. Sachi, my lovely wife and partner, came up with the idea for the paperwork format. She also did the video editing and figured out how to make it shorter. The credits in the video don't mention this fact, and she would never ask for credit - so big-ups to Sachi!
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