All posts for “video”

Client Video: Ford Sync in Plain English

Posted by: leelefever on November 2, 2008- 4:00pm

Categories: clientproduction, ourwork, paperworks, plainenglish, video

Comments

We were hired by Ford Motor Company and Social Media Group to produce this video about Sync - a Microsoft technology that uses voice activation to control cell phones and mp3 players. In learning about the technology, we became fans of Sync, especially now that you can get a ticket in Washington State for holding a phone while driving.  

Google Docs Video: Over a Million Views on You Tube

Posted by: leelefever on October 16, 2008- 5:00pm

Categories: google, statistics, video

Comments

Yay! I just noticed that we've reached a statistical milestone. For the first time, a video we produced "Google Docs in Plain English" has reached the 1 million view mark on You Tube.  This is our first 7 figure view count on You Tube, or any single site (other Common Craft videos have over 1m views across multiple hosts). We were hired by the Google Docs team to make this video back in the summer of 2007.  Obviously, the Google brand and placement on http://docs.google.com helps a lot.... Continue Reading

Don't Forget about Zombies! (in Plain English)

Posted by: leelefever on October 7, 2008- 5:00pm

Categories: halloween, humor, video

Comments

We made this video about a year ago to help make sure our fans protect their brains during the scary Halloween season. Enjoy! You can help protect the brains of others by sharing this video using this code:

Building a New Foundation for Common Craft

Posted by: leelefever on September 22, 2008- 5:00pm

Categories: business, legal, ourwork, strategy, video

Comments

For the last few months, we've been "foundation building."  For us, this means taking the time to focus on the business behind Common Craft and how we communicate our business to you. Our goal is clarity - if we are clear about the exact business that we run, then we're more able to illustrate our value to potential customers. It's hard work and something we're excited to see come to fruition. Now that it's in place, we can really focus on videos. The elements of the foundation: Licenses -... Continue Reading

Making the Election Video: Behind the Scenes

Posted by: leelefever on September 1, 2008- 5:00pm

Categories: Behind the Scenes, election, government, home, lessons, ourwork, video

Comments

People often ask for a look at how we make the videos. When we were putting together the the "Electing a US President" video, I made a special point to take photos of the process. Here's how it works: Every video starts with a script. If there is "secret sauce" it happens in writing the script because the script drives the video. We use Google Docs to collaborate until we feel like the script is close to finished. Then, we start looking at a thumbnail storyboard. I draw the scenes for the... Continue Reading

Custom Video: Google Reader in Plain English

Posted by: leelefever on August 25, 2008- 5:00pm

Categories: clientproduction, google, ourwork, rss, video

Comments

The Google Reader team hired us to create this one minute introduction to Google Reader. Our other videos for Google include: Google Docs Mobile Maps (My Location) Google Apps with Salesforce View all of our custom client productions.

What Videos Should We Make?

Posted by: leelefever on August 10, 2008- 5:00pm

Categories: business, feedback, thissite, video

Comments

Our big transition is almost complete and we need your help.  The new Store is up, we're finishing up the last custom projects and now is the time to plan what videos we'll offer in the Store over the next year.  We have lots of ideas, but we really want to know what you think. We want to make videos that: Help professionals and educators increase awareness and create change at work Have a positive impact on the Web A good example of this is our video "Wikis in Plain English", which is part... Continue Reading

China Week: It All Started In China

Posted by: leelefever on August 3, 2008- 5:00pm

Categories: china, offtopic, olympics, travel, video

Comments

In honor of the start of the Beijing Olympics, we've decided to make it "China Week" here on the Common Craft blog.  In a lot of ways, China was where we first started to experiment with video.  We bought our first video camera (a Sony DCR - PC 1000) in Hong Kong, just before spending about a month in mainland China in 2006.  Over the time in China, we edited and posted our first "real" videos.    This week, we'll share a few of those videos and some stories from our time there.  It's stuff you... Continue Reading

Kansas, We Owe You One (Updated Election Video)

Posted by: leelefever on July 30, 2008- 5:00pm

Categories: correction, election, government, thissite, video

Comments

I'm not sure how this happened, but there is an error in the original version of the "Electing a US President" video.  The original version says that there are 3 congressional districts in Kansas.  As we discovered today, via a nice email from Gerry Deman of Kansas, there are actually 4 districts. Here's what we're doing about it:We have created a new, corrected version of the video. It's embedded below and we have replaced the video on the original blog entry (and embed code) with this new... Continue Reading

Please Help Us Break In Common Craft's New Digs

Posted by: leelefever on July 27, 2008- 5:00pm

Categories: business, licensing, store, thissite, video

Comments

This evening we've taken the wraps off the new CommonCraft.com and we'd love your feedback and help. The biggest change is the new and improved video Store, which is fashioned after the shopping experience on sites like NetFlix. As I've said before, we see the Store as the centerpiece of our future business and we're so excited to have a foundation on which we can build. To go with the new Store, we've made a video (below) that explains the way our video licensing works.  "Common Craft... Continue Reading

Pages