All posts for “video”

video

Our new video is all about the models of online advertising. This animation includes highlights: About this video: We see advertising everywhere online. Using an example of a small business, this video explains the major advertising models and how they work to build awareness for a new product.  What it teaches: Why advertising is so important to online commerce. The basics of display and pay-per-click advertising. How text and keyword-based advertising works. Remarketing: Why some ads seem to... Continue Reading

The Perils of Explaining Politics

Posted by: leelefever on January 16, 2014- 9:56am

Categories: buzzfeed, explainer, pizza, politics, video

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In the US, it's painfully obvious that political debates have become more distinctly partisan in recent years. Nearly every event or message can be seen as favoring one side over the other. This represents a real challenge for journalists and there is a lot of debate about the role of balance in the news.  It's no different for explainers. If we want to increase understanding for everyone, we must present information in a form that avoids political persuasion. This means taking partisanship out... Continue Reading

A Classic Economics Debate - As a Rap Music Video

Posted by: leelefever on April 29, 2011- 10:19am

Categories: economics, education, Explanation, money, video

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John Papola and Russ Roberts at http://EconStories.tv have made a second video that uses rap and a very well-produced music video to contrast the economic thoeries that are a big part of the political debate about what to do with a failing economy.  I'm really impressed with the format and content - and the song is actually kind of catchy too.  Fight of the Century: Keynes Vs. Hayek - Round Two:

Video: Woot's Awesome Rapping Monkey Announcement

Posted by: leelefever on June 30, 2010- 5:00pm

Categories: announcement, fun, humor, marketing, video, viral

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The Woot! service (known for their one-day, one-deal offers) has always been know for their light-hearted and fun communication style. It's a quality I love to see in companies.  Any company that's prepared to be a little silly and not take itself too seriously has an opportunity to find loads of adoring customers and fans on the web. In the context of boring corporate announcements, these companies seem like the life of the party. Thanks to their business model and adoring fans, Woot! was... Continue Reading

Wistia Videos on the iPad, iPhone and iPod Touch

Posted by: leelefever on May 6, 2010- 5:00pm

Categories: hosting, ipad, video, video, wistia

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If you've tried to watch online videos on an iPad, iPhone or iPod Touch, you may have noticed that some videos won't play.  This is because Apple has refused to use a technology called Flash that has been a standard for many online videos. Steve Jobs recently described why Apple made this decision. The fact remains many online videos won't play on Apple devices.  That is, unless video hosts and producers use other technologies (namely HTML5) to make the videos play. Wistia, the company we're... Continue Reading

RSS in Plain English: Three Years Old Today

Posted by: leelefever on April 22, 2010- 5:00pm

Categories: history, rss, video, video

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The video that started it all, RSS in Plain English, was published 3 years ago today.  We had no idea, three years ago, what we were getting ourselves into, but we're so happy that it has worked out the way it has.  Here's the original version of the video.  The one that appears on this site (the one we license) has been updated for color and clarity. The video currently has over 1.1 million views on You Tube and has been licensed hundreds of times. As much as the technical quality of the... Continue Reading