I was thinking back about all the things I learned this year and something popped into my head that made be cringe, and laugh a little. A few weeks ago, I ran my first focus group. My teammates and I were sharing a concept with a group of managers and looking for their perceptions, ideas, thoughts etc.
I was the lead and really wanted to make a connection with the group as I described the process. Then, a phrase came out of my mouth that I would later regret. I didnâ€™t plan on it and Iâ€™m not sure where it came from, but it happened. I told them that I want them to â€œThink outside the box, inside the box and around the boxâ€??. Ugh. Even reading it now I cringe.
As much as I donâ€™t want to be a â€œtypicalâ€?? consultant, I pretty much cemented that perception with a single phrase. Itâ€™s one of my lessons learned from 2004, one of many.