Social Media in Plain English
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An introduction to Social Media via a story about a small town with many flavors of ice cream. Release Date: 5/28/2008. Video Length: 3:44.
What it Teaches
"Social Media in Plain English" is a metaphor-rich explanation of Social Media. The video tells a story of a town that changes as a result of everyone being able to make their own ice cream. The video includes:
- Social Media's role in giving people the power to produce video, music, etc. on the web
- How social media compares to traditional media
- How fans play a role in deciding what should be findable and popular
- The benefits of social media to individuals and organizations
Video Specs
- Title: Social Media in Plain English
- Text: Transcript
- Created By: Common Craft
- Release Date: 5/28/2008
- Quicktime (.mov) 1280 X 720 (70MB)
- Windows Media (.wmv) 854 X 480 (61MB)
Buyer Fact Sheet
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Download Fact Sheet [PDF].

